Merlin Franchise
Merlin franchises provide automobile repair and maintenance services, with an emphasis on customer service and increasing car longevity.
$50,000
$30,000
24
1981
Charlotte,NC
Jonathan Fitzpatrick
About Merlin
Merlin 200,000 Mile Shops focus on helping customers get the most out of their cars and extend their operational lifespan. The company has developed an extensive car maintenance and part replacement plan that aims to reduce the number of necessary repairs and to help the car run longer. A major part of Merlin's mission is saving their customers money, so the maintenance program is designed to be affordable.
Merlin's business approach emphasizes developing strong relationships with customers. This means, in addition to providing quality work, Merlin locations gain a competitive advantage by focusing on identifying and meeting customer needs.
Franchise Unit Trends
24
2
-
* in 2022
Franchise Fees
$30,000
Veteran's Fee: $20,000
6.9%
Net Revenues
5.0%
Net Revenues
Why Choose Merlin?
As an established franchise with a long history, Merlin has optimized its operational approach to consistently meet company goals. Customers are attracted to the prospect of avoiding having to shop for a new car. Merlin's maintenance program helps people save money and provides a high level of value. As an increasing number of people rely on cars for transportation to work, schools and other necessary activities, maintaining their vehicles in an affordable manner remains a high priority for many.
Merlin provides initial and ongoing training and support to franchisees. Franchisees benefit from Merlin's expertise in automotive maintenance and repair protocols, as well as its many customer loyalty initiatives, employee incentives and advertising campaigns.
Franchisees benefit from Merlin's employee incentive programs, as they help to attract and retain qualified employees who are vital to a location's success. Merlin programs provide qualifying employees with assistance in home ownership and tool purchases.
Merlin has several programs that encourage employees to become franchisees. The Employee Ownership Program provides experienced employees with financial assistance of up to $10,000 for the initial investment. New employees with existing industry expertise can benefit from the Experience Pays Program, which provides up to $7,500 in assistance. Veterans can also receive a $10,000 discount on the initial franchise fee.
Starting Costs & Investment Requirements
$251,200 - $413,000
-
$50,000
Training & Support
Initial and ongoing training and support are available.
History
The first Merlin location opened in Illinois in 1975. The company franchising Merlin 200,000 Mile Shops is registered as Merlin Franchisor SPV LLC. The company and its predecessors have offered Merlin franchising since 1981. Currently, the company is a direct subsidiary of Driven Systems LLC.
Since its inception in 1975, Merlin has honed and developed its effective operating system. The program focuses on providing high value to customers by helping them own a car that operates longer and needs fewer repairs. Merlin also prides itself on attracting and retaining knowledgeable and customer service-oriented employees by providing a variety of incentive and training programs.
Ideal Candidate
Merlin's standard initial franchise fee is $30,000, with a required liquidity of about $50,000. Merlin encourages franchisees with knowledge of the automotive aftermarket business, who prize customer service. Franchisees should have a general understanding of business, be willing to comply with Merlin's operational requirements and be able to build relationships with qualified employees.
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