Austin, TX
Our client FBA81906-0221FE Store was founded in February 2021, this Amazon FBA brand has carved out a strong niche within the pet care space, offering calming products for pets that have demonstrated...
$287,450
Cash Flow: $104,532

Austin, TX
Our client FBA81906-0221FE Store was founded in February 2021, this Amazon FBA brand has carved out a strong niche within the pet care space, offering calming products for pets that have demonstrated...
$287,450
Cash Flow: $104,532

New York, NY
This Amazon FBA business, established in 2019, caters to professionals, remote workers, and small businesses with 25 essential office supply SKUs. The product portfolio includes high-demand items such...
$179,000
Cash Flow: $238,800
Austin, TX
This Amazon FBA business, established in 2018, is a thriving operation specializing in high-demand sports equipment and fitness gear. Featuring 46 SKUs, the business caters to a diverse audience...
$257,500
Cash Flow: $93,600
Austin, TX
This Amazon FBA business, established in 2022, is a standout in the medical and recovery apparel market, offering 7 premium SKUs specifically designed for post-surgical recovery and healthcare needs....
$275,000
Cash Flow: $91,200
Texas
The company operates as an asset-light broker connecting homeowners and contractors with regional dumpster suppliers across 60 US markets via an online-ordering platform. Founded in 2013, the company...
$5,650,000
Cash Flow: $1,130,000
San Diego, CA
High-End Business Networking Club - Established Chapter for Sale. This is your opportunity to step into ownership of an established chapter of CEO Life, a premier business networking, education,...
$500,000
Cash Flow: $1,496,025
Staten Island, NY
We didn’t build this to flip it. Life pulled us in a different direction, so we’re passing the keys to a brand that already hums. It’s a direct to consumer online store in the sleep/calm lane. 2024...
$4,500,000
EBITDA: $960,000
The Woodlands, TX
Launched in 2018, this profitable Amazon FBA business specializes in fast-moving consumer goods in the health & beauty, skincare, and wellness categories. The storefront features high-demand items...
$260,142
Cash Flow: $89,196
Dallas, TX
(FBA83610-0123FE) This is a streamlined, high-margin Amazon FBA brand operating in the children’s product niche, launched in January 2023. The business features 5 SKUs, with one hero SKU generating...
$209,817
Cash Flow: $86,820
Columbia, MO
(100% REMOTE / MOTIVATED SELLER / $330K SDE | $250K of EBITDA) Established, trusted digital traffic intermediary platform connecting major global brands with high-intent traffic across home services,...
$1,150,000
Cash Flow: $330,000
Available Nationwide
Continuously recognized as one of the Best Franchises to Own by trusted franchising industry leaders like Forbes® and Entrepreneur®!
$150,000
Bristol County, MA
This is a rare opportunity to acquire a well-established, profitable e-commerce business-to-consumer retailer serving motorcycle enthusiasts. Founded close to 20 years ago, the company has built a...
$925,000
Cash Flow: $308,917
Spring, TX
This listing is for a bundled portfolio of three Amazon FBA supplement brands, launched shortly after covid in 2021. The business generates an average monthly net profit of $11,848 on $39,413 revenue,...
$308,041
Cash Flow: $142,176
San Diego, CA
Office Website www.boomeranglooper.com Amazon Store https://www.amazon.com/s?srs=88092440011 My name is Alex Kova. I’m the owner and CEO of Boomerang Looper LLC. Boomerang was established in 1994 in...
$249,000
Cash Flow: $105,557
Tampa, FL
WebsiteClosers® presents an acclaimed Paintings-On-Demand (POD) production company that has reimagined how Handmade Paintings are bought and sold. This hyperscaler offers handmade, made-to-order...
$19,000,000
Cash Flow: $3,670,900
REAL ESTATE INCLUDED
Colorado
Discover a 45-year-old pawn shop in Colorado, offering a welcoming, stereotype-breaking environment for pawning, buying, and selling great merchandise. Centrally located in a 10,000 sq ft retail space...
$3,110,000
Michele Pouliot
Murphy Business Brokerage in Florida
Serving Bay County, FL
Murphy Business Sales is one of the largest successful business brokerage firms in North America with offices throughout the United States and Canada. Locally we have an office in Columbia, MD to service Howard County and Catonsville. You will not find a more complete, thorough and professional experience from Murphy Business Services.
Dallas, TX
This listing is for an Amazon FBA business in the beauty and personal care space with light diversification into the home category. The business features 46 SKUs, primarily targeting women. Its...
$273,960
Cash Flow: $99,624
New York, NY
This Amazon FBA business (FBA73647) was established in May 2020 and specializes in beauty products, specifically dispenser bottles used for skincare, cosmetics, and personal care. The Amazon Brand...
$308,087
Dallas County, TX
This company is a well-established, full-scale e-commerce and wholesale distribution business that has grown steadily since its founding in 2018. The business has developed into a trusted distributor...
$1,975,000
Cash Flow: $516,208
Chicago, IL
Profitable Amazon FBA business selling premium pregnancy pillows under a trademarked private label brand. Established in 2021 with consistent year-over-year growth. Perfect turnkey opportunity for...
$98,000
Cash Flow: $587,787
Bronx, NY
This is a rare opportunity to acquire a fully established and profitable online retail store specializing in high-demand household and consumable products. Built for stability and scalability, this...
$300,000
Cash Flow: $100,000
Available Nationwide
Tap into the lucrative world of technology with CMIT Solutions Franchise
$100,000
Delaware
This business sells customizable and collectible travel-themed jewelry worldwide. Its primary market is women who want to “wear their travels” or buy meaningful gifts for loved ones. All sales are...
$2,000,000
Cash Flow: $449,683
Seattle, WA
2022 - $24,935 in Revenue 2023 - $36,007 in Revenue 2024 - $63,110 in Revenue Valuation: Valuation is based on a 2.5x multiple on net profit of year 2024 + inventory value. - Did over $60k last year...
$55,000
Cash Flow: $20,195
Arizona
We are selling our AI-powered online real estate service business. It's a fully turnkey online business in a niche market without any competition. It's ready to scale and grow! We purchased this...
$35,000
Cash Flow: $84,900
Miami Beach, FL
Strong Amazon FBA brand with clear upside to 36% net margins. The only limiting factor is inventory consistency. Keep it stocked, and it will scale fast. Highlights: - Fully remote operation (Amazon...
$20,000
Cash Flow: $5,100
Scottsdale, AZ
Consistent sales with high demand and strong customer feedback when in stock. Product momentum continues to grow, but inventory shortages have limited full potential. With steady restocking and...
$20,000
Cash Flow: $5,000
San Clemente, CA
Valuation: Valuation is based on a market calculation range with a combination of factors relevant to Amazon. Sustained over 33% net margin after all associated expenses and is consistently growing...
$60,000
Cash Flow: $15,000
Ronkonkoma, NY
Perfect for a side hustle. Highlights: - Fully remote and absentee-run - Managed by a third-party operations team - Zero ad spend to date — untapped growth potential - 3 months of post-sale training...
$20,000
Cash Flow: $5,000
Tomball, TX
Established Houston Service Business – Tech-Enabled, Contractor-Run, Remotely Managed Step into a fully built and streamlined Houston-based service business that’s designed for modern-day flexibility,...
$15,000
Cash Flow: $22,000
Bonner County, ID
Step into ownership of a thriving, high-margin business with two decades of market dominance in the specialty apparel and intimacy product space. This 22-year-old U.S.-based brand is a pioneer in...
$1,250,000
Cash Flow: $343,000
Orlando, FL
Proven Amazon brand with strong sales and healthy margins. The products sell consistently when stocked, but growth has been limited by inventory gaps. A new owner who can maintain stock levels could...
$20,000
Cash Flow: $7,500
Available in Multiple Locations
Provide comprehensive IT solutions to local businesses. Recurring revenue. Absolutely no IT experience needed! Low investment. Small office. Lifestyle.
$50,000
Dallas, TX
Strong Amazon FBA brand with proven 35% margins and clear upside to 46%. The only limiting factor is inventory consistency. Keep it stocked, and it will scale fast. Inventory: $2,938 (included)...
$20,000
Cash Flow: $5,000
Kansas City, MO
This Amazon brand is a diamond in the rough: high margins, proven sales, and massive upside for a buyer who can keep inventory flowing. Proven Profitability: At scale, the brand has produced a 28% net...
$20,000
Cash Flow: $5,000
Los Angeles County, CA
This is a rare chance to acquire the exclusive U.S. distribution rights to a globally successful personal care brand that has quietly laid the foundation for breakout growth in the U.S. market....
$100,000
Charlotte, NC
Low Maintenance Amazon Business 2022 - $34,450 in Revenue 2023 - $66,807 in Revenue 2024 - $93,553 in Revenue Valuation: Valuation is based on a 2.5x multiple on net profit of year 2024 revenue +...
$90,000
Cash Flow: $29,936
Boise, ID
Almost Entirely Hands off Amazon Business For Sale 2022 - $8,450 in Revenue 2023 - $16,870 in Revenue 2024 - $39,213 in Revenue Valuation: Valuation is based on a 1x multiple on net revenue of year...
$40,000
Cash Flow: $12,100
New York, NY
2021 - 80,000 in Revenue 2022 - 100,000 in Revenue 2023 - 122,000 in Revenue 2024 - On track to do 140k this year. However, still has much growth potential ahead of it. - Did over 120k last year in...
$90,000
Cash Flow: $32,000
Woodinville, WA
We have been providing outstanding promotional products, apparel and creative services to our clients for 14 years. Our focus has been on creating a full-service agency, treating our clients as family...
$450,000
Cash Flow: $125,000
Arnprior, ON
BUSINESS SUMMARY KOTi 28 – A Modern Home & Lifestyle Retail Brand Ready to Scale Business Overview: KOTi 28 is a high-end, modern home and lifestyle retail brand with a curated brick-and-mortar...
$250,000
Arlington, TX
Founded in late 2022, this Amazon FBA kitchenware and organic seasoning brand has carved a unique position in the Latin-inspired cooking niche. Operating under the name Loisa, the brand currently...
$142,197
Cash Flow: $55,328
Doral, FL
Located in Doral, Florida, this established health and beauty brand specializes in modern silicone body and facial scrubbers that offer a cleaner, longer-lasting alternative to traditional bath tools....
$350,000
Cash Flow: $95,000
Buckeye, AZ
Established Amazon-based e-commerce business offering a proven passive income opportunity with strong growth potential. This relocatable, home-based operation has generated $46,000 in annual revenue...
$48,000
Cash Flow: $11,000
Chinile Caudle
Heowe Business Brokers
Serving Fulton County, GA
Heowe Business Brokers is a premier advisory firm specializing in business sales, mergers, acquisitions, and investor matching. We represent business owners, buyers, and investors with integrity, expertise, and confidentiality helping clients achieve successful, value-driven transactions. *Who We Are At Heowe, we combine deep market insight, financial expertise, and a relationship-based approach to guide clients through the complexities of buying or selling a business. Our team is committed to precision, discretion, and results that align with every client’s goals. *What We Do Business Sales & Exits: Prepare, value, and market businesses, then negotiate with qualified buyers for optimal terms. Mergers & Acquisitions: Structure and manage strategic transactions that create long-term value and growth. Investor Matching & Deal Flow: Connect high-potential companies with serious investors seeking acquisition or equity opportunities. Due Diligence & Advisory: Provide expert support through financial, operational, and legal review. Strategic Positioning: Strengthen operations and presentation to enhance buyer interest and valuation. *Markets & Industries We operate across a spectrum of sectors — including technology, manufacturing, healthcare, consumer services, professional services, and more. With a broad industry lens and hands-on experience, we bring cross-sector perspective to each transaction. * Why Choose Heowe Business Brokers Confidential and discreet process Data-driven valuations and market insight Network of qualified buyers, investors, and private equity partners Full-service transaction management from start to close Client-focused strategy built on trust, transparency, and measurable results At Heowe Business Brokers, we turn opportunity into achievement "connecting ambition with execution".
Bethlehem, PA
Established Amazon FBA store specializing in household cleaning staples with built-in recurring income through auto-delivery subscriptions. Low-touch operation requiring under 4 hours monthly. I built...
$134,999
Cash Flow: $97,895
Nashville, TN
A profitable cash flowing SEO business for sale. Trailing 12-month cash flow of $56K of which $56K is recurring passive income. This business is and has been operated by one owner since the business...
$199,200
Cash Flow: $56,400
Brooklyn, NY
This online toy store has been operating for approximately four years, specializing in educational, sensory, and creativity-focused toys. The business has established a consistent revenue model,...
$87,995
Cash Flow: $81,815
Brooklyn, NY
This specialty online-toy brand has crafted a strong following by focusing on high-quality, eco-friendly and open-ended play products that foster creativity, imagination and sensory development. The...
$85,151
Cash Flow: $95,151
Flower Mound, TX
Located in Flower Mound, Texas, this small product brand specializes in durable dry-erase planners, meal boards, and family chore charts. All items are designed to help households and offices stay...
$100,000
Cash Flow: $52,000
Sacramento, CA
Business Overview: This is a turnkey, fully remote eCommerce business operating in the evergreen and recession-resistant household essentials niche. The store offers a wide range of high-demand,...
$200,000
Cash Flow: $97,000
Austin, TX
U.S.-based Amazon FBA brand (operating under a Texas LLC) focused on value-driven home & kitchen SKUs with streamlined overseas sourcing and nationwide fulfillment. Inventory is produced by an...
$155,210
Florida
Since 2022, this business has sold refillable fly traps via Amazon. With gross margins of 85% and 25% of sales coming from repeat orders, the product line competes on price, design, and overall...
$7,150,000
Cash Flow: $1,789,340
Miami County, KS
This is a rare opportunity to acquire a profitable, IP-rich consumer lifestyle brand operating at the lucrative intersection of the $9.9T travel industry and the high-demand mobile accessory sector....
$10,646,522
Cash Flow: $4,982,024
Websites and ecommerce businesses offer scale that local “brick and mortar” businesses can’t match. If you’re looking to buy or sell one of these businesses, it helps to have some context on valuation and financial performance of the industry. To that end, we have aggregated website and ecommerce business for sale listing data to provide benchmark financial information for anyone looking to enter the market.
This data serves as a guide, but it is important to note that each business is unique and may have different valuation factors. When considering buying or selling a website or ecommerce business, it is crucial to do thorough due diligence and seek professional guidance.
Market Snapshot
|
Number of Businesses Analyzed |
477 |
|
Median Asking Price |
$525,000 |
|
Median Reported Revenue |
$713,516 |
|
Median Reported Earnings |
$222,533 |
|
Financials based on businesses that listed an asking price, annual revenue, and seller's discretionary earnings. |
|
Website and Ecommerce Business Valuation Multiples
|
Range |
Revenue |
Earnings (SDE) |
|
Lower Quartile |
0.43 |
2.00 |
|
Median |
0.75 |
3.00 |
|
Upper Quartile |
1.38 |
3.89 |
|
Revenue and earnings multiples based on reported revenue, seller's discretionary earnings, and asking price. |
||
Read the report:
Website & E-Commerce Business Valuation: Multiples & Financial Benchmarks
FAQs
How much does it cost to buy a website or ecommerce business?
Prices vary depending on sales volume and financial performance, but the median asking price for a website or ecommerce business in the U.S. is approximately $525,000.
How much do these business owners earn?
These businesses vary in sales volume, but website or ecommerce business owners report median annual sales of $713,516 and annual owner earnings of $222,533. These figures are based on businesses that have listed their annual revenue and seller's discretionary earnings.
How do I value a website or ecommerce business?
Valuing a website or ecommerce business involves considering several factors, including annual sales volume, profit, and growth (or decline) trends. Brokers, business owners, and business buyers will typically rely on valuation multiples to gauge business value relative to similar businesses in the market. Revenue multiples in the website or ecommerce business space typically range from 0.43 to 1.38, with the median at 0.75. Earnings multiples range from 2.00 to 3.89, with the median at 3.00. These values suggest the average website or ecommerce business may sell for around 0.75 times its annual revenue, and 3 times its annual owner’s earnings.
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