Popeyes Louisiana Kitchen Franchise
Popeyes franchises are continuously inspired by the Cajun-heritage, which the brand uses to create innovating and authentic menu offerings.
$1,000,000
$50,000
3,177
1976
Miami,FL
Jose Cil
About Popeyes Louisiana Kitchen
With over 2,000 units worldwide, Popeyes Louisiana Kitchen is one of the largest chicken quick service restaurants in the U.S. and the world. What sets Popeyes apart from its competitors is its Cajun background and offerings. Founded in Louisiana, the restaurant pays homage to its heritage by offering chicken that is full of creole flavor profiles. The company continues to draw upon its Cajun heritage to invent new flavors and menu offerings that the world cannot help but crave.
Franchise Unit Trends & Revenue
3,177
136
$1,978,635
* in 2024
Franchise Fees
$50,000
Veteran's Fee: $27,500
5.0%
Gross Sales
4.0%
Gross Sales
Why Choose Popeyes Louisiana Kitchen?
Popeyes Louisiana Kitchen is coming up on its 50th year anniversary, meaning it has a long-standing reputation for good taste, great customer service and success. Other than undergoing a rebranding once, and other than being acquired in 1992 by America’s Favorite Chicken Company, Popeyes hasn't done much different than offer great-tasting food since 1972. Its recipe for success is clearly a strong one, and one that executives anticipate will herald the company into another era of triumph.
Unlike many other franchises, Popeyes Louisiana Kitchen has opened more units in the past three years than it has closed. In 2016, 2017 and 2018, it saw 101, 136 and 148 new units respectively. Popeyes is also flexible, as franchisees can invest in free-standing units, in-line restaurants, convenience store units or food court units.
Starting Costs & Investment Requirements
$383,500 - $2,620,800
$1,000,000
$1,000,000
Training & Support
Training programs are available, but franchisees are responsible for paying all associated costs.
History
Popeyes was founded in 1972 by Alvin C. Copeland Sr., an entrepreneur and culinary innovator. It was initially called "Chicken on the Run," and the restaurant sold standard Southern-Fried chicken. Needless to say, in the south, traditional chicken was not a hit. After several months of lackluster performance, Mr. Copeland closed the restaurant and reopened it not too long afterward under the name Popeyes, after The French Connection. Instead of selling Southern-fried chicken, he sold spicy, Cajun-style chicken. It was a hit.
In 1976, Popeyes opened its first franchise. In 1980, the famous tagline, "Love That Chicken From Popeyes" was thought-up and trademarked. In 1983, the brand introduced its buttermilk biscuit, which seems insignificant to mention but that biscuit quickly became a menu staple. In 1984, Popeyes went "international" by expanding into Toronto, Canada. In 1985, the brand was celebrating the opening of its 500th store. That same year, it became the number-three quick-service chicken chain based on the number of units. In 2001, it moves up to second place.
In 2008, the brand went through a reinvention and became Popeyes® Louisiana Kitchen. At this time, it launched a new slogan, "LOUISIANA Fast." It has continued to grow and add new menu offerings since then.
Ideal Candidate
The ideal franchise candidate for Popeyes Louisiana Kitchen is someone who has a net worth and/or liquid capital of $1,000,000 or more. Though the brand's requirements do not specify restaurant experience, the website does state that candidates must agree to and be able to build, open and operate a number of restaurant franchises, which the executives will determine based on a market analysis. Some factors Popeyes will consider when performing its analysis include economic and demographic data, competition and geography. If an area cannot justify the development of at least five restaurants, the company will not grant development agreements.
Restaurant and Food Franchises
Franchises up to $500,000
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